Here is my weekly progress & plan for this project
FIRST PHASE - RESEARCH AND PLANNING
Week 1
We were introduced to our new brief for our component 3 music video project. As we haven't made a final group we started our preliminary research for different genres (conventions, audience, etc) in order to get a brief overview of what music videos we would like to do. So in the mean time I continued researching on different music video's that fit the genre I choose (pop/indie) such as the conventions, industry, audience, and others.
To-do list: Finalise my group in order to get a fixed genre to research on
Week 2
Had our finalised grouping which Im very pleased about, we continued with our research about our genre which is pop. However I gotten confused on genre and hybrid genre as the music vidoes we picked has multiple genres in them. Thus why we picked different music video's to research in order to get an overall overview of what we should do and avoid in our music video. We picked and found out the distribution and production company our main genre (pop) focuses on.
Week 3
This week was pretty boring as we simply continued our research however, our teacher gave us a warning that we will be starting our planning by next week so it is a must to complete my reasearch by this week. So we focused on researching; preliminary industry, and in dept research of our chosen genre convention.
Week 4
This week we started on our statement of intent. As we already have a overall overview of our initial plan and idea this task was finished easily. Furthermore, we were introduced with a new theory which is the Theory of Stardom by Richard Dyer as it helps us determine our artists persona. As this helps me gain insight of how celebrities are initially constructed in order to relate to audiences and sell products such as films or music.
Week 5
We had our final song choice which is "the weekend" by BIBI & 88Rising, then we started to create our moodboard for our music video and lyric sheet. Creating our moodboard was quite fun because it was as if were making collages however it seemed quite messy which we will fix later on, this just gives us an overall visual aspect of how we want our music videos aesthetic to be so that it stays constant. As for our lyric sheet we started brainstorming ideas on what scenes to use at first we used a piece of paper but Chelsea & Audrey decided to change it to a digital version so that we can all annotate easier in our own time.
Week 6
This week was fully project lesson so we tried to use our time effectively as our group wasn't done with our lyric sheet. Since our deadline was next week I tried to use this time to try and finish my other blog posts as I had some that were still empty so that I had less work to avoid cramming last minute. Furthermore, as a class we held a screen test to determine a suitable star for our music video although we didn't find anyone that fit the role, we did find our supporting actors from this screen test as some fit our narrative. This allowed me to have a tiny break so that I wasn't overwhelmed with all the tasks due.
Week 7
DEADLINE WEEK!! We had one final project lesson as we needed to focus on our exam revision. This is when we had to finish our pre-production stage which in my case for my group was very hectic. We finished our lyric sheet this week which took longer than expected, but our teacher was able to give us many new ideas on what to add since we had a hard time picking out some scenes. Our team was able to finish our location scout & risk assessment this week with our storyboard still on-going which had to be done quickly. We also finalised on who we want our artist and side characters to be and thankfully most of them agreed to do the role.
SECOND PHASE - POST PRODUCTION AND FINALISING
Week 1
This week was the our first week back to media classes after winter break. We started off by making a mini project where we made a scene from one verse of a song called "here comes the sun". From this we learnt how to edit, act, and practice our camerawork in order for us to minimise any casualties during our final shooting scenes. We were also tasked to create a filming schedule so that we knew when to finish shooting all our scenes, since my teams was able to finish some scenes before the holiday we didn't have as many shoots to film. However it was hard for me to make time as I had many events this month which made me not attend school a lot.
Week 2
We had multi editing classwork where we learned a technique used to simplify the editing process when working with clips from multiple cameras. This particular lesson was helpful in preparing my group for our editing stage of our final project. However I was also not in school during this lesson due to being sick. So I spent extra time with my friends to understand how we can use different editing techniques to make our result to be more engaging.
Week 3
This week we learned how to create our artists persona, We explored how branding influences the audience’s perception of a product and how music artists develop a brand image that reflects their personality and music style. We also started to make research for our social media and digipak development in order for us to have all our rough drafts written and digitalised so that our final result can be visualised better and we can discuss as a team what elements we want to be cohesive in our social media and digipak.
Week 4
This week, we had a break for Isra Miraj and Chinese New Year, so we had no project lesson. But I continued drafting my digipak ideas while deciding with my teammates what kinds of photos we'll add in our artists social media. Although we didn't start posting we had a rough visualisation of what we want to add
Week 5
This week, We had 1 more scene to shoot hence why my team already decided on the location and time as it would be in a karaoke place. Since most of our scenes have been compiled together we knew which parts we wanted to cover meaning we would maximise our time during the filming stage. Although the day we decided on some of my teammates had to leave early we still finished all the scenes we needed to film.
Week 6
This week we had online lessons due to windy and bad weather making our project lesson not being too efficient. Which is why our teacher just made us make rough bullet points on our Critical Self Reflection. In order for us to have a plan and having ur essay being well organised. I believe my team and I will do pretty well since we had already incorporated our main points of our artist into our statement of intent, which proved to be a valuable reference.
Week 7
We mostly continued our missing blogposts as some were only half way finished, as I wanted to finish most of them before we had our 2 days off school next week due to camping. We haven't started our detailed digital design for our digipak which is why I decided to do it this week to get it out of the way, just so that we know where we want our album name to be placed and what colour theme our artists will follow as it should match the whole branding of our star.
Week 8
This week we barely did anything as every media lesson was taken up with our mock/review and our school camping trip. So I didn't finish most of my work that I intended to do, meaning that I had to spend more time on the weekend fixing it up. But I did have many rough mock ups of our digipak but we still havent tested different typefaces which we will try to do. I also tried to look more into our artist that inspired us (Sabrina Carpenter) so that we can take branding inspiration from it and have in depth knowledge of why she specifically intrigues her audience.
Week 9
We only had one project lesson this week where I still continued my digipak and moved on to the development. As me and my team created a deadline where I needed to finish it by Sunday as NEXT WEEK is already the due date. We had finished all our designs and will need too ask mr for more feedback on it